Conversion
rate is the percentage of customers who buy your
product compared to the total number of unique
visitors to your page. On Amazon, higher conversion
rates often indicate better listing quality and lead
to improved rankings, visibility, and sales.
To
boost conversion rates, focus on A/B testing images,
crafting strong bullet points, using engaging A+
content, and creating a compelling title. A
well-targeted advertising strategy and SEO-optimized
content also help attract customers ready to
purchase.