The Witz Monthly Newsletter

August 2022

AUGUST 2022 EDITION E‑commerce News – Fresh for 30 Days

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The Importance of Authenticity

It’s a great time to remind everyone they should be their authentic selves. We see this phrase popping up all over social media, and it’s equally meaningful for your brand representation and ensuring consumers don’t receive fakes or knockoffs! Check out The Ecom Edge for best practices to keep things real with and for customers. – The Witz Team –

BLOG

Protect Your Business from Counterfeits with Amazon Transparency Codes

Check out our latest blog post to learn about the Amazon Transparency Codes program.

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CONTENT SPOTLIGHT

Lily of the Desert Product Video

Creating a beautiful and informative product video clip that accurately represents the brand and the product’s unique benefits is always the goal. Follow up by using transparency codes and reassure the consumer they are receiving the authentic product they selected. ______ Click the video to watch now!

CASE STUDY

Mad Hippie Skincare

Natural solutions for your skin, born in the U.S.A., award-winning advanced skincare, and clean formula cosmetics with rejuvenating actives… of course, we’re talking about Mad Hippie! Check out how Witz helped this partner navigate and grow in the online marketplace. ______

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EMPLOYEE SPOTLIGHT

Q&A with Emily ______

Position: Marketing Coordinator What do you like most about your position? Interacting with the team and helping drive projects forward for the success of our partners and Witz as a whole. What do you like most about Witz? The welcoming atmosphere and dedication to work with integrity and quality.

Years at Witz: 2 months! If Witz were an animal which would it be? An owl – taking the patient & calculated, high-level view to approach challenges with wisdom. Outside of Witz, what do you like to do? I enjoy spending time with my family outdoors at home, going on adventures to new places, and digging into a good book or TV series.

ARTICLE HIGHLIGHT

Latest in E‑commerce

We keep you up to date with what’s happening in e‑commerce. ______

Amazon Targets Fake Review Fraudsters

Trusting the validity of product reviews is a concern for the consumer. Read here to learn how Amazon is taking legal action to protect the authenticity of product reviews posted on the e-commerce giant’s platform.

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